Sandlanders Football works with African football clubs, supporters’ groups and associations, focusing on the development of sustainable sports clubs and infrastructure.

We offer a full range of consultancy services to stakeholders engaging in the business of football in Africa and as a not-for-profit Community Benefit Society, all of our revenues are reinvested into our activities.

Our experience in Africa has been built by practice. In the five years since Sandlanders was formed, we have:

• Developed community clubs from the ground up including constructing effective corporate structures and assisting in fundraising
• Worked with major clubs and supporters’ groups to reform existing corporate and financial structures and advised on various sports infrastructure projects
• Advised clubs and associations on issues including licensing, governance, sponsorship and league administration
• Researched and published an unprecedented report on African club structures and licensing

In addition to market-specific knowledge obtained from our experience, through a formal partnership agreement with Supporters Direct Europe (SD Europe) under which SD Europe has committed to support our activities, we are able to draw on their experience of working in over 20 European countries assisting local communities and clubs develop democratic forms of governance (including through their Club Development service).

Our Board

Sandlanders Football is managed by a board of directors consisting of officials appointed by the member clubs and co-opted directors brought in to strengthen the expertise of the board.

Our current directors are as follows:

Paul Jones
Paul first became involved with Keta Sandlanders FC during a four month stay in Ghana after graduating from Oxford University in 2004. Since 2007 Paul has worked with the management of Keta Sandlanders FC and in 2010 he founded Sandlanders Football. Paul is a practicing Solicitor based in London and he will oversee the growth of the network and community schemes alongside other members of the management team.

Mark Robinson
Mark has an established track record in the not-for-profit sector. He is credited with establishing prison radio in the UK after he founded Radio Feltham in 1994 and now sits as a Trustee of the Sony Award winning Prison Radio Association. He has spent most of his career in advertising at agencies including JWT and Publicis and is a Fellow of the IPA. Mark is also Chairman of the London Advisory Group of Common Purpose and sits on the Development Board of the Royal Court.

Frank Cole (Keta Sandlanders FC, Ghana)
Frank founded Keta Sandlanders FC in November 2002. A native of Keta and a qualified mechanical engineer by trade; he is currently based in the USA. Frank is a fluent French speaker who has worked across West Africa.

Patrick Fallah (VOA Sandlanders FC, Liberia)
Patrick’s background is in accounting and banking and he is currently the President of VOA Sandlanders FC. He has previously worked as Country Risk Manager for EcoBank Liberia and has experience of working across West Africa.

Moses Magogo (Mutundwe Sandlanders FC, Uganda)
Moses works for the African Development Bank and for FUFA (Federation of Uganda Football Association). As FUFA’s Competitions Committee Secretary, Moses is responsible for organizing Uganda’s domestic calendar and he is an experienced football administrator. Moses has attended CAF (Confederation of African Football) Congress as a representative of Uganda and has participated in several CAF sponsored training sessions.

Sandlanders Technology is managed jointly by one director from Sandlanders Football and one director from Chembe Ventures, the founding funder. Current directors are Paul Jones and Sean Murphy.